Intranet content review, cull and control requires drastic solutions. When intranets are piggy eaters, their health problems can only get worse. The eternal problem of intranet obesity is now under discussion on the contentstrategy Google Group. Here's the question, from...
Blog: Content writing and content strategy insights
Posts tagged "content strategy"
Facebook for business, marketing, professional development
Facebook: it's all about you—yes you—and us too! You probably write or manage content of some sort, like most Contented readers, and that's certainly a big part of what we do here at Contented. By now, we're all aware that...
How many domains should you buy?
A client is developing a major web resource. He bought what seemed the ideal domain for one year, then reconsidered and bought two more domains, again for one year each. Now our client has asked us: Do you think that...
Content strategy deliverables
Content strategy is a newly visible job description, right at the heart of web and intranet development and management. So when pitching to a client, exactly what might the content strategist agree to deliver? Rahel Baillie has begun a series...
Google warns book authors... in print
Google's advertisements in newspapers around the world, including Niue and the Cook Islands, amuses the New York Times writer Noam Cohen and many others. But the reason for the retro ads is a bit scary. Google, the online giant, had...