Write for search engines
If you write web content, you have a lot of influence over search results. Learn how to write pages that rank high in search results and attract the right audience.
What you'll learn from this short online course
- How writers influence search results. The impact of words on search engine ranking.
- How to put keywords in key places, combining art and science.
- How to write a search engine page title—the title that appears on the search results page.
- How to give pages a special tune-up for search engines. And how this important skill can make every document you write easier to find and easier to read—not just web content.
How Contented courses work
Time and place: Start any time. Study online: your place, your pace.
Duration: About 1 hour's study. You can access the course for 1 month.
Qualification: A PDF Certificate when you pass the test.
Type of course: Short course: included in the Diploma of Web Content.
Catalogue of all our courses
Course prices and group discounts
Course author: Rachel McAlpine
