Course: Starting a successful blog


Your business may depend on having a lively blog with a clear purpose. Success, credibility, money and enjoyment: it all starts here, when you learn the secrets of strategic professional blogging.

This popular fact-packed course teaches all the essentials for an influential, entertaining business or personal blog.

Course contents

  1. Why you need a blog in your online marketing plan. How a great blog attracts customers, boosts your credibility and impresses search engines.
  2. How to develop a sound business blog strategy. How your strategy can keep you on track—and keeps your customers coming back.
  3. Which types of blogs are influential. Learn how to write blog posts that drive you towards your goals.
  4. The universal guidelines for bloggers. These tips are like gold.

How this course works

Audience: Bloggers, journalists, communications professionals, consultants, home businesses.

Prerequisite: None, apart from a computer and internet access.

Qualification: Short course: PDF Certificate when you pass the test. CPD credit: one hour.

Time and place: Distance learning. Start any time. Study online: your place, your pace.

Duration: About one hour's study. You can access the e-learning course for 60 days from the time you first log in.

Related courses: The Certificate in Social Media includes this e-learning course.

Contented has a 100% money back guarantee for CPD Certificate in Business Writing

Category: blogging how to blog

Type: Course

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