Blog: Content writing and content strategy insights

Posts tagged "Content"

Can politicians tame bloggers?

John Edwards, angling for the Democratic presidential nomination, has decided to keep two stroppy feminist bloggers on his campaign. If you can't beat 'em, buy 'em? Edwards seems to have imposed an uneasy truce on the two bloggers, Amanda Marcotte...

Read more...

Heading for romance

The content you write on a dating site can have life-changing effects. JM Kearns devotes one third of his book Why Mr Right Can't Find You to online dating. He's a fan: he found his wife online. Kearns has some...

Read more...

Plastic Bag has it both ways

In his blog Plastic Bag, Tom Coates starts every topic with a super-long bit of link-text. That means every link is left-aligned and easy to skim-read. That's also smart. It's unusual to find a blog that doesn't spatter links through...

Read more...

Hype warps time and space

Utility companies should face facts and deliver facts: online visitors are not persuaded by hype. We browse utility web sites mainly to comparison shop for facts and figures. We select the company with the best services, not the most eloquent...

Read more...