The test of a good thriller is suspension of disbelief: am I having such a good time that I don't hear the voice of common sense in my head? You know the moment, when a James Bond type gets a...
Blog: Content writing and content strategy insights
Help for the book user
Check The Book on YouTube, funnier than most takes on this ancient technology. As Miraz Jordan said in her email forwarding this, 'It's got subtitles, so it must be art.' Book user calls the help desk
Can politicians tame bloggers?
John Edwards, angling for the Democratic presidential nomination, has decided to keep two stroppy feminist bloggers on his campaign. If you can't beat 'em, buy 'em? Edwards seems to have imposed an uneasy truce on the two bloggers, Amanda Marcotte...
Intranet pages are not memos
One reason why intranet ROT becomes such a problem is that staff write web pages as if they were memos. Now, memos hit the desk every day, and one memo often cancels, contradicts or expands on a previous memo. Staff...
People who write stuff for work
Many organisations (especially universities) have satisfactory support systems for those who create or manage web content. Indeed, some are superior to the support for 'ordinary' work writers. And there's the rub: online writing is separated out as special, unusual, not...