Posts tagged "Content"
Virtually all information is created and transmitted and stored and shared and searched by means of computers and the internet. That’s obvious, right?
At work, it is commonly assumed that anything digital or electronic is solely the business of those clever people in web management or IT. Accountants and teachers and office managers have no need to bother their pretty little heads about such nerdy matters. Right? Wrong.
Technology has changed all business communication—forever. Content strategy is crucial. All business writing is content. All content is digital, social, visual and mobile. Your audience expects to interact, contribute and be heard online. And much business content is visible to a critical public and is inevitably perceived as communication from the organisation.
Meet the 7 SAD MICE of the digital workplace. They are facts of life.
- S is for Social.
- A is for Audio-visual.
- D is for Digital.
- M is for Mobile.
- I is for International.
- C is for corporate.
- E is for Electronic.
Our approach is to provide basic training online and enable you to control all other aspects of training.