Producing a big website is like running a marathon, culminating in a frantic sprint over the finish line. After the mad dash of go-live, it is easy to forget that the real race begins — that is, the race to top search rankings and win customer engagement.
Our latest blog offers a super-charged micro strategy to content teams looking for direction and impact after go-live.
Look out for the free spreadsheet to help you get your H1 Project up and running.
We all love spaghetti — it’s fun to twirl on a fork and spool into your mouth. But do you know the expression “spaghetti code”? It’s a disparaging phrase programmers give to poor source code, that is twisted and tangled like a bowl of pasta. Corporate web content can easily become like spaghetti too, and that’s typically when web writers are called in to fix it.
This blog offers content designers and web writers a roll-your-sleeves-up method for untangling twisted content. It is particularly beneficial for digital content projects where timeframes, budgets and subject matter experts are under pressure.
Editing is always a step-by-step process. And always you start by asking the big questions, such as:
Yesterday Alice, Rachel and baby Eden celebrated 4 years of developing and marketing awesome online writing courses for the digital workplace.
Right at the start, we had set some stern and serious goals for our new company, Contented. But we also made it a policy to celebrate achievements, and to be sure we were both contented in our business roles. We do, we are, and so we're still around, doing fine, enjoying our work, and looking forward to another year of being Contented.
Many thanks to you! Yesterday we toasted you, all our friends and supporters, with a raspberry smoothie and a coffee.