From poor poet to wealthy corporate web writer in 5 minutes? I don't think so! We often get letters from literary writers that, in essence, say: I want to succeed as a poet (or novelist or children's author or playwright)....
Blog: Content writing and content strategy insights
Posts tagged "Tips"
Writing tip: Association apostrophes are optional with plurals
Sometimes an apostrophe shows association rather than possession: a week's pay, Christchurch Girls' High School. Strange to say, in such cases, you always need an apostrophe when the associated word is singular (a summer's day), but an apostrophe is optional...
How entrepreneurs read 'Getting to Plan B'
Getting to Plan B — Breaking through to a better business model. Sometimes the mere title of a book can be enlightening. Yes! That's where we're at, I thought. I feel stuck. So when I saw this on Ed's desk...
Writing tip: Use words your readers understand
Use the vocabulary of your reader. That's a key factor in plain language. If you are writing for children, use words they understand. If you are writing for doctors, use correct medical terms. If you are writing for the general...
Writing tip: Don't use quote marks to highlight common words
Sometimes writers use quote marks to distance themselves from a word or phrase. They're treating the words as a virtual quote, as if they were saying, 'It's not really me using this phrase: I'm just quoting what other people say.'...