F has had a bad press, thanks to being the initial letter of a once notorious swear word. F is a sound you cannot shout. So with hearing loss, the F-sound may be one that you just stop hearing. When...
Blog: Content writing and content strategy insights
Posts tagged "Content"
8 benefits of CONTENTED headlines
Writing page headlines the CONTENTED way brings multiple spin-offs, all positive. By the CONTENTED way, I mean the way taught in our course for web writers. These page headlines are clear, complete, accurate, front-loaded, long-enough, concise (and that's no contradiction)...
Web headlines transform all business documents
It's not just web pages that benefit from proper web-style sub-headlines. As far as I'm concerned, proper means sub-headlines of 4-10 words that summarise the next chunk of information. They improve practically any business document. I have just read two...
Bouncing floating climbing data
Graphs illustrate change, right? So why have we been viewing graphs one at a time on the web for so long? Hans Rosling is a global health expert and 'data visionary'. He caused a sensation at GOVIS 2007 with his...
Tokelau internet: the good, the bad and the terrible
Here's my report on the internet infrastructure of Fenuafala Island on the Fakaofo Atoll of Tokelau, Pacific Island. (I am not making this up.) Population: around 100. Yes, the internet works there, and yes, people use it. There are two...