The goal of global English is to be intelligible. Not to speak or write impeccable Standard English but to communicate our meaning successfully to people whose English is different from our own.
Blog: Content writing and content strategy insights
Posts tagged "global English"
Global English is the foreign language that most technical writers need
Learning Global English is more use to most technical writers than learning a Foreign Language. And easier!
Cross-cultural communication: globalizing English web content
A few years ago I went to a terrific seminar on cross-cultural communication. I was shocked to discover that only a few of the audience were from the business world. Why's that shocking? Because the topic is relevant to every web site—not just those for EFL teachers, ESL and ESOL teachers, refugees and immigrants.
International business English on the Web: put it on your bucket list
You could put Contented online writing courses on your bucket list—but don't wait too long! We teach international business English on the Web: and you need those skills right now. This year we've given presentations at conferences in three countries,...
Release your inner ELF
Bethany Cagnol highlights an acronym nightmare attached to international communication. Download her slide show for the full picture. Most web content in English does need to communicate with people who are not native English speakers. Never mind whether the web...