How content strategy got hijacked by content marketing
Blog: Content writing and content strategy insights
Posts tagged "content strategy"
How do content strategists benefit from Contented courses in accessible web content?
Content strategists will be guiding, supporting, supervising and training staff writers. Contented courses are invaluable for this role. Strategists need to be able to see the challenges of web writing from the point of view of staff who produce content for the organisation's web sites and intranets.
Business communication in the digital workplace: SAVUS from the 7 SAD MICE
Technology has changed all business communication—forever. Content strategy is crucial. All business writing is content. All content is digital, social, visual and mobile. Your audience expects to interact, contribute and be heard online. And much business content is visible to a critical public and is inevitably perceived as communication from the organisation.
Meet the 7 SAD MICE of the digital workplace. They are facts of life.
- S is for Social.
- A is for Audio-visual.
- D is for Digital.
- M is for Mobile.
- I is for International.
- C is for corporate.
- E is for Electronic.
New year resolution for small business: 3 wins in 3 months
Pondering new year resolutions for work? James Robertson of Step Two Designs offers an excellent suggestion. It's aimed at intranet teams, but equally applies to any small business. It certainly fits our business, which is all about web-based training and accessibility services.
Confession: we do provide web technical writing, content strategy and web accessibility services
Today we received a very nice birthday present, one that any six-year-old would be delighted to receive:
Contented appointed to Government syndicated panel of common web services
Now we are six, we have a confession to make.
For years we have been providing many web services such as content strategy, accessibility audits, writing accessible content, and content project management.