As Winston Churchill said, ‘the essential structure of the ordinary British sentence... is a noble thing.’ Short sentences communicate powerfully. Writing short sentences is a very good plain language trick. Plain language uses short sentences. If you write short sentences, your meaning is usually clear and your grammar is usually correct.
This year I started two new quick writing habits that bring me joy. First, I created a gratitude wall in my bedroom. On waking, I write who and what I'm grateful for on colourful post-it notes. It only takes a minute, but by week's end, my room and my mind are both much brighter! I close each day with a similar habit.
Did you know that writing online content is a fast way to earn extra income in this crisis? Right now, organizations of all shapes and sizes are frantically moving their content online. Skilled content writers are in demand. There are many freelancer websites, where you can create a freelancer profile and secure writing work from clients around the world.
Wherever you are in the world, we truly hope you and your loved ones are well and safe. Here in New Zealand we are entering week 4 of a fairly strict lockdown. We are largely confined to our homes, except to get food, basic supplies, exercise or medical assistance. New Zealand's lockdown efforts are certainly combating the spread of the coronavirus.
The serenity test of good content is: Does the page look spacious, calm and orderly? As a copywriter, you can shape and format your text in such a way that the reader feels calm and confident. This blog gives you 3 simple content design tips.